A corporate fitness contract is a direct investment in the health of employees, and, therefore, in the success of the enterprise!

THANKS TO CORPORATE COOPERATION YOU GET:

• Essential Tool social protection company employees, which corresponds public policy and enables the company to receive additional preferences: tax reduction, improvement of the company's image and status.
• Increasing the level of efficiency and endurance of employees which improves the quality of performance. functional duties and to carry out more work, which means to ensure stable growth performance.
• Reducing employee absences due to sickness and, consequently, the smooth operation of all departments of the company, which contributes to the stability and smooth running of business processes. And most importantly, it reduces the company's costs for sick leave payments.
• Formation of a healthy microclimate in the team– employees have common themes, which contributes to team building and building more effective relationships and communications.
• A new employee incentive tool.
• An effective method of reducing the level of staff turnover and attracting competent specialists. By taking care of the health of your employees, YOU increase their commitment to the company, and as a result, YOU gain a strong, stable, reliable team.

RESEARCH SHOWS:

Classes in a fitness club increase labor efficiency and efficiency of decisions by 30%, reduce the number of days missed due to illness by 15%.41.3% of companies already offer their employees corporate club cards for fitness classes, fully or partially paying for them, and 18.4% of companies plan to introduce this element of the social package in the near future. The financial analysis allows the employer to come up with a proposal to include the cost of physical culture and recreation activities in the social package, thereby reducing the taxable base for income tax, or not including, pay these expenses from profit, making the offer of cooperation especially attractive for individuals.

ADVANTAGES OF CORPORATE COOPERATION:

• Purchasing a membership with an individual financial calculation and benefits.
• Flexible payment system.
• Inclusion in the contract of the company's employees and members of their families (including children from 3 to 14 years old).
• Employees can choose the most convenient fitness club for visiting.
• Possibility of holding marketing research for determining comfortable conditions cooperation with your company.
• Personal service. Our corporate partner manager will become your authorized representative, prepare documentation, familiarize your employees with all the conditions of corporate membership, and competently build communications between our companies.

JOIN THE PROGRAM OF CORPORATE COOPERATION OF THE NETWORK OF SPORTS FACILITIES OF RUSSIA!

One of the key activities of the Network of Sports Facilities in Russia is the development of relations with corporate clients. We build our interaction with partners on the basis of mutually beneficial cooperation and do our best to make our clients' business more successful. We are sure that cooperation with us will meet your expectations and allow you to evaluate the benefits that a corporate fitness contract brings. Among our partners are such large and well-known companies as the LUKOIL Oil Company, BINBANK, RUSSIAN STANDARD bank, Rostelecom, Nestle and others.

In a new article, experts Mike Motta and Von Markshausen discuss selling corporate membership cards to fitness clubs and how to turn cold calls into warm ones.

Question:
Our fitness club plans to open the sale of corporate club cards, but we do not know where to start. We would not like to use the method of "cold calls" and call different companies all day long. Is there a more efficient way to identify those companies that are really interested in purchasing corporate membership cards for a fitness club?

Won Markshausen,
Regional director of the fitness club
Houstonian Lite Health Club

Answer:

Corporate programs offered by a fitness club should be of interest both to the company as a whole and to each of its employees. At the same time, both the company itself and its employees must realize real pluses from participating in this program.

Selling fitness club services should always be accompanied by “cold calls”, this is part of the business, albeit not the most pleasant one.

Here are some simple tips to help turn cold calls into warm calls.
1. Conduct a survey among regular customers of a fitness club about their place of work. Does the company carry out activities to maintain a healthy lifestyle for employees or other corporate programs? Who in the company deals with this issue? Ask to be introduced to the person in charge.
2. Invite a potential client company to the fitness club for the so-called "open week". Prepare special, interesting training programs for employees.
3. Prepare a profitable offer for cooperation and transfer it to the responsible manager. Prepare a brochure with a detailed description of the services and programs of the fitness club. Describe in detail all the advantages of your fitness club.

Mike Motta
Plus One

Answer:
In order to attract corporate clients to your fitness club, you must offer them very attractive benefits, such as lower membership card fees or a cumulative discount system.

Selling corporate club cards and meeting the real needs of companies that are interested in fitness programs for employees are two completely different tasks.

Your fitness club undoubtedly provides high-quality and effective fitness programs and impeccable service, but in fact corporations want to get something else, namely:
- Comprehensive strategic planning;
- The actual cost of services and a list of all possible costs for each employee of the company;
- A list of fitness club programs that will give 100% effective results from regular workouts;
- Support of professional managers who will be able to coordinate all marketing programs.
- Compliance with safety standards.

For the successful promotion of corporate programs, a flexible system of discounts is required, competitive prices and a wide range of services, ideally including health and nutrition programs.

Don't forget that the best Trojan horse for attracting corporate clients is your own clients. Do you want to find a large corporate client without resorting to the method of "cold" calls? Simply conduct a survey among existing fitness club clients and get first-hand information about their employers! It's a good idea to find out who is in charge of the company's wellness programs, and of course, offer your clients special bonuses in case the information provided and their good recommendations lead to a real sale of corporate cards to your fitness services.

Typically, HR managers deal with such issues in companies, but do not forget that your client, like a Trojan horse, will be able to bring you the right people and give positive feedback!

In addition, a “corporate” visit to the fitness center is more useful than evening gatherings in a bar - communication is more “healthy”, and excellent health the next morning is simply guaranteed.

Corporate fitness has a number of advantages. Here are 7 reasons why you simply must go to the gym with colleagues tomorrow.

1. Joint sports unite the team. Playing football together or moving for 45 minutes to rhythmic music, you will find in your colleague not just an office neighbor, but also a true comrade.
2. Corporate fitness allows each employee to show those positive qualities that may not be very noticeable in the office. It may turn out that Chief Accountant shoots great from a corner or scores three-pointers, and the head of sales knows no equal in go-go dancing.
3. Sport has a beneficial effect on the entire body. This point does not need further explanation - physical activity within reasonable limits strengthens the immune system, develops muscular system help prevent most known diseases.
4. In organizations where employees regularly attend sports clubs, the number of days off and sick days is much less. This means an increase in the productivity and efficiency of the company.
5. Increasing loyalty to management. Corporate fitness is one of the most effective ways for management to earn the love and respect of employees.
6. A company that has included corporate fitness in its “social package” looks more advantageous on the market than its competitors, which means that its leaders are more likely to attract intelligent and valuable employees.
7. Corporate sport provides employees with an excellent opportunity for self-expression. In addition, yoga and Pilates classes will help you relax, correctly assess your abilities and talents, and cope with stress.

Yoga, salsa and dumbbells

When choosing the right option for corporate sports, it is important to focus on the needs of your employees, their age and gender, and physical development. As a rule, women are attracted to aerobic fitness and dancing. Men are more likely to be attracted to having gym and a small court for mini-football, volleyball and basketball.

In addition, young employees will certainly enjoy new areas of fitness, such as bodyballet - an adapted ballet choreography. For older people, yoga and Pilates are great. The last two, however, are recommended to everyone without exception, and their relaxing effect on the body is a scientifically proven fact.

The fastest and most convenient way to determine the interests of employees is to conduct a mini-survey by e-mail. This will allow you to prioritize, which in the future will save time and effort on finding a suitable option for a “corporate” sport.

The initiative is in your own hands!

Contrary to popular belief, the choice of a suitable "corporate" fitness center is not always the responsibility of management. Take the initiative in your own hands - gather your team of like-minded people and look for the most interesting option for corporate fitness. Of course, the more colleagues can be attracted to the sports club, the more interesting the classes will be and the higher the chances of getting a "corporate" discount. For example, the network of sports clubs "Alex Fitness" offers lucrative contracts for groups of 5 or more people. In addition, the company provides each client with an individual approach - so that there will be no offended and dissatisfied. Having decided on the terms of the contract for corporate sports at Alex Fitness, feel free to go to the management and tell us about your plans to improve the team and raise the corporate spirit! Remember - water does not flow under a lying stone, and luck favors the brave.

Alexandra Krylova

From January 17, 2018 to all clients and partners of the Center independent evaluation"INNOVATSIYA" the possibility of issuing corporate subscriptions in the fitness clubs "Zebra" is available.

The cost of a subscription in different clubs is different, and changes every month. But we guarantee you that if you book a subscription through us, you will not regret it at all, because for our customers the prices in Zebra are the best. Not a single "familiar club manager" will give you a lower price, even if you have already studied in this club.

How to get this opportunity?

In general, only our clients who have ordered the service of an independent assessment of their apartment for registration as a property (mortgage lenders) have this opportunity, but we will always meet those who do not need an assessment. For example - if you use our other services, for example:

Order from us an extract from the USRN for your own apartment or a neighbor’s apartment :)

Arrange through us constructive insurance (property with a mortgage) or "Life and Health"

Order a personal income tax refund service from us during the payment of a mortgage loan

By ordering the service, you automatically get access to personal account client, and from there you order permission for a corporate subscription to Zebra.

January 2018 rates:

The card is complete, valid 24 hours a day, with the possibility of freezing .

Club address	The cost of an annual subscription, rub.
metro station Vernadsky, pr. Vernadsky, 29	19900
Mytishchi Olympic Avenue, 29-C2	18900
m. Marksistskaya / Ryazansky prosp. Ryazansky prospect, 2	18900
m. Avtozavodskaya st. Leninskaya Sloboda, 19	24900
m. Boulevard Admiral Ushakov st. Venevskaya, 6	45900
m. Leninsky prospect st. Ordzhonikidze, 10a	19500
m. Altufevskoe sh. / Otradnoe / Vladykino Altufevskoe sh., 18a	25900
m. VDNH st. Academician Koroleva, 13, building 5	21900
m. Baumanskaya st. Bakuninskaya. D.69	11900
metro station Babushkinskaya Starovatutinskiy proezd, opposite vl 13 / Yeniseiskaya st., 35 (MAPLE shopping mall)	28900
Metro station Petrovsko-Razumovskaya 3rd Nizhnelikhoborsky proezd, 1, building 16, Likhobory	15900
m. Pechatniki st. Polbina, 33A	16900
m. Kaluzhskaya st. Profsoyuznaya, 76	21900
m. VDNH st. Krasnaya Sosna, 2A	13900
Novakhovo village, Novorizhskoe highway, 13 km from MKAD	36900
m. River station Leningradskoe sh., 45-47	26900
Shchelkovo st. Talsinskaya 9	13500
m. Medvedkogo st. Wide, 30	18500
m. Gorchakova street Admiral Lazarev d.40/3	12900
m. Dubrovka 1st st. Engineering, 10	24900
Lyubertsy pos. Kalinina, 49	16900
Metro station Volokolamskaya Novotushinsky proezd, 10	12900
metro station Petrovsko-Razumovskaya, Dmitrovskoe shosse, 60A	14500
metro station Babushkinskaya Yaroslavskoe shosse vl 114 SUMMER	16500
Proletarskaya metro station, Volgogradsky pr. 1, building 2	15900
metro station Elektrozavodskaya Bolshaya Semenovskaya, 11 building 1	17900
m. Babushkinskaya st. Pilot Babushkin d. 32 bldg. 3	15900
m. Paveletskaya st. Derbenevskaya, 20 building 10	14900
Gold Card for 15 months with access to all clubs 59 900	59900

In addition, a corporate card allows you to:

Reissue the club card to another person;

Change the club during the term of the contract;

Involve family members in the contract (including children from 3 to 16 years old).

Health to you!

Sincerely yours, Department for work with corporate clients of the Center for Independent Evaluation "INNOVATION"

P.S. Friends, this is the right Zebra!